What is Digital Marketing? Digital Marketing is no new even in 2022. Digital marketing became popular with the advent of the internet in the 1990s. The term digital marketing refers to the use of electronic channels to market products and services to reach consumers . This type of marketing involves using websites, mobile devices, search engines, and other similar media channels. Digital marketing gained popularity due to the rise to the web in early 1990s. Digital marketing is the usage of digital channels to promote products and services in order to reach customers. This kind of marketing uses mobile devices, websites the social networks, and Google search engine along with other related channels. Digital marketing follows the same principles as traditional marketing and is frequently considered a different method for businesses to interact with consumers and gain insight into their behavior. Many companies combine traditional and digital marketing strategies to develop st